Kodak Motion
Picture Film
I was the creative director/copywriter on the Kodak Motion Picture account for nearly three years. This is an example of re-branding based on a position that only Kodak could claim: The magic and emotion of film backed by the brilliance of Kodak technology in almost every aspect of the production process. Along with international print advertising and sales and trade show support, we also created getnoticed.com—a site aimed at everyone involved in creating TV commercials.
