Unity Health System 'Tree' Ad

Unity Health System 'Tree' Print Ad

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Unity Health System 'Girl' Ad

Unity Health System 'Girl' Print Ad

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Unity Health System :15 TV Commercial

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Unity Health System :15 TV Commercial

Unity Health System

The challenge here was to re-brand a “sleepy” Park Ridge hospital against two well-established, tech-sophisticated, and well-known competitors: The campaign theme was “Better By Any Measure” and our goal was to make Unity’s statistical proof points credible and memorable—on a comparably small spend. The media strategy amplified the creative messages we created both online and off.